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Tag Archives: Storytelling

Paul Smith storytelling

What’s the Story with Market Research?
Q&A with Author and Leading Business Storytelling Expert Paul Smith

I think one of the most critical roles market researchers can play in the story development process is identifying the right stories to tell. There’s been an interesting convergence going on between the art of storytelling and the science of market research. And for those who’ve been following our blog, […]

Kristin Luck - Serial Storyteller

Confessions of a Serial Storyteller – The Sequel

Though she’d never admit it, growth strategist and business consultant Kristin Luck is a rock star in the market research world. Her jam, besides helping propel companies to exponential growth, is engaging audiences through storytelling. She’s leveraged her storytelling acumen into successes as a highly regarded thought leader, keynote speaker […]

10 Memorable Storytelling Quotes for Market Researchers

Through the many interviews and research we’ve conducted on the topic of storytelling for our blog, we’ve gathered some great nuggets of insight from well-respected market research pros and expert storytellers. Since our mission here at Dialsmith is to help brands and organizations tell their impactful stories, we thought our […]

Creating Customer Connections Thru Visual Storytelling

(Image courtesy of the BufferSocial blog) If you’ve been following our blog, you’ve noticed that we’ve been covering different angles on the topic of storytelling recently, including wrapping this interesting Q&A with Market Strategy’s Derrak Richard on data visualization and storytelling. On the heels of that post, we came across this interesting Buffer blog […]

Storytelling and Data Visualization: Q&A with Market Strategies’ Senior Information Designer Derrak Richard

We’ve been covering different angles of the interesting relationship between storytelling and market research on the DIAL.LOG blog and here’s another one—visual storytelling. Market Strategies’ Derrak Richard, an expert in making data pop, recently authored a blog post offering up insights and tips on the creation and use of infographics for […]

Luck

Confessions of a Serial Storyteller

Storytelling Advice & Insights from Decipher’s Kristin Luck   At our core, Dialsmith is a company that helps others tell their stories more effectively and as such, we’ve always been fascinated by great storytellers regardless of their medium. So, we got pretty jazzed when we saw this recent Fast Company […]