DIAL LOG

Aggregating Online Buzz to Precict TV Hits and Misses

Initiative, a New York media agency, has developed a tool called PropheSEE that “measures which (television) shows are being talked about most on the Internet. Unlike other systems that do the same thing, it also gauges whether the talk is positive or negative.”

It seems to have accurately predicted the fate of a number of shows this season, but not everyone is convinced.  Read on…

No comments yet.

Leave a Comment