DIAL LOG

TV Technology Stats

New study reports on current in-home TV technology numbers:

  • DVRs in 4% of homes (up 100% in 6 months)
  • HDTV in 6% of homes (up 50% in 6 months)
  • Dual DVD/VHS decks in 18% of homes
  • TV tuners in PCs in 5% of homes

I’m actually surprised HDTV is slightly out-pacing DVRs, but that DVR number is no doubt going to take off in the coming months. Advertisers better get ready.

via Lost Remote