DIAL LOG

Blockbuster May Be Getting It

Since this previous post, Blockbuster has begun testing online DVD rentals to compete with Netflix. And, in a move to beat Netflix at the online DVD rental game, Blockbuster is “offering is an unlimited number of rentals per month, with up to three DVDs out at any one time, for a monthly fee of $19.95. Netflix recently raised its price for the same service by $2, to $21.95.” Blockbuster is also sweetening the pot by offering two free in-store rentals with the subscription so customers can grab a quick movie if they can’t wait for their next selection to arrive by mail. The battle continues…

via MarketingVOX