DIAL LOG

Dial Testing “Priceless” for Jury Research

Recently, trial consultant and licensed psychologist, Dr. Lara Giese, joined Engagious co-founder and CEO David Paull as a guest on the Engagious Podcast. During their conversation, Dr. Giese, who’s worked on hundreds of high-profile and high-value court cases for more than 20 years, spoke specifically about the benefits of using dial testing in mock juries and focus groups. Here’s the clip:

 

You can listen to the full Engagious Podcast episode featuring Dr. Giese here: