For twelve years running, Dialsmith has been conducting dial testing research on the president’s State of the Union Address, and this year is no exception. Why has dial testing become so ingrained in scoring the State of the Union?
Archive | Swing Voters
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Top Five Dial Testing Takeaways from Pennsylvania Swing Voters
Dialsmith is the technology partner and dial testing services provider for the Swing Voter Project—an ongoing, national study being conducted by Engagious and Focus Pointe Global. The project features monthly focus groups set in key battleground districts across the Midwest and Florida. The first group was conducted this past […]
Top Five Dial Testing Takeaways from Saginaw, Michigan Swing Voters
Dialsmith is the technology partner and dial testing services provider for the Swing Voter Project—an ongoing, national study being conducted by Engagious and Focus Pointe Global. The project features monthly focus groups set in key battleground districts across the Midwest and Florida. The first group was conducted this past March […]
Top Five Dial Testing Takeaways from Dubuque Swing Voters
Dialsmith is the technology partner and dial testing services provider for the Swing Voter Project—an ongoing, national study being conducted by Engagious and Focus Pointe Global. The project features monthly focus groups set in key battleground districts across the Midwest and Florida. The first group was conducted this past March […]
Top Five Dial Testing Takeaways from Wisconsin Swing Voters
Dialsmith is the technology partner and dial testing services provider for the Swing Voter Project—an ongoing, national study being conducted by Engagious and Focus Pointe Global. The project features monthly focus groups set in key battleground districts across the Midwest and Florida. The first group was conducted this past March […]
Top Five Dial Testing Takeaways from Michigan Swing Voters
Dialsmith is the technology partner and provider of the dial testing services for a closely followed, monthly Swing Voter Insights study being conducted by Engagious and Focus Pointe Global. These swing voter focus groups, which started this past March, are held every month up through Election 2020 in key swing […]
