Everything costs more. From travel to facility fees to recruiting. At the same time, research budgets are stagnant. The result? Those of us in field research are feeling the squeeze. So, how do you still deliver the first-class results your clients want and expect while keeping costs under control?
Archive | Litigation Research
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Live-Streaming Your Focus Group Has Finally Gotten A Facelift
Talk to anyone who’s used technology for live streaming in-person focus groups and they’ll tell you the same story. “Well, it’s serviceable.” Over the years, we’ve been conditioned to expect and accept “serviceable” because there were few, if any, alternatives available if you needed to live-stream a focus group to […]
Security for Online Mock Juries and Online Litigation Research
High-profile clients. High-stakes results. Privacy and security are crucial. The Covid 19 outbreak has caused most courthouses to pause in-person hearings. But the caseload hasn’t disappeared; in many cases, it’s moved online. Lawyers working virtually still need trial research and trial consultants still need to conduct mock juries. Trial research […]
The Ultimate Dial Testing Research Playbook
Being in the market research biz, we tend to know the questions people are going to ask even before they ask them. Take, for example, our free, downloadable Dial Testing Research Playbook… What’s a Dial Testing Playbook? Well, dial testing is what we do here at Dialsmith so we know […]
The (Not-So-Secret) Secret to a Smooth Online Qualitative Research Project
Online Qual Success Hinges on Comprehensive Tech Checks Assessing the tech capabilities of your respondents in advance is CRUCIAL. Tech checks- If you have done online qual, then you know that technology is the lynchpin of the operation. But it’s not just about the platform you use. If you want […]
Downloadable Litigation e-Guide: Dial Testing for Mock Juries and Trial Research
We have released an amazing free resource for jury consultants and litigators: the e-Guide to Dial Testing for Mock Juries and Trial Research. This free download (just click the image below) is intended for jury consultants or litigators using, or evaluating the use of, dial testing methods and tools in […]
Online Dial Testing Winning Over Jury Research Consultant and Her Clients
IN BRIEF Dr. Katherine Vinson is a social psychologist with a specialty in juror behavior and more than a decade of litigation experience. For years, in-person dial testing has been a mainstay of her’s and her firm, Vinson & Company‘s, research approach. In 2020, with the pandemic bringing a sudden […]
Our New Online Qual Team is Bucking Convention
Start an Online Qual Business DURING a Pandemic!? Well, as our Gina Derickson says, “why now; why not?” In this short conversation, our founder David and VP of Research Gina discuss starting a new qualitative business during challenging times and where the heck the name Lillian Labs came from. Check […]
10 Types of Online Studies We’ve Done Post-COVID
In the post-COVID world, research hasn’t stopped, but it has changed profoundly. Week-by-week, we’ve be expanding the playbook on online qual…
2 Expert Examples of Jury Research Wins
Jury Researchers, Litigation Consultants—call them what you will, but in reality, their clients expect them to be mind readers. Truth is, they know where to look, and what to look for. And they use the right tools that help them do it. These experts can find wins even in virtually […]
