The final chapter of the Presidential Debate season has come to a close and it was another busy night for our Perception Analyzer dials. Dial testing focus groups were conducted in key swing states across the country and were featured (again) on major broadcast/cable news networks such as CBS News and FOX News. Here […]
Tag Archives: CBS News

Dial Testing Provides Instant Analysis of the VP Debate
With barely enough time to catch our breath from the first Presidential debate, it was the Vice Presidential candidates taking center stage. Dial testing focus groups were at it again, powered by our Perception Analyzer and Slidermetrix technology, and providing real-time polling and instant results that the broadcast networks used extensively in […]

Commentary and Analysis from Dial Testing the First Presidential Debate
During last night’s Presidential Debate, focus groups of voters in key states across the country were asked to view and log their real-time reactions to the debate performances of both Hillary Clinton and Donald Trump using our Perception Analyzer dials. The majority of the time, dial testing like this is […]