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Nielsen recently used the Perception Analyzer to gauge feedback on the Canadian Finance Minister's report

Nielsen Uses Perception Analyzer to Dial Test Canadian Finance Minister’s Budget Speech

(Photo credit to Sean Kilpatrick/Canadian Press; courtesy of CBC News) CBC News recently reported on findings from a recent Nielsen study that used the Perception Analyzer dial testing to gauge real-time feedback on a variety of policies and issues presented in Canadian Finance Minister Bill Morneau’s budget speech. The dial […]

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