Some solid insights and guidance from Vision Critical’s Ray Poynter in this storytelling blog post where he provides useful tips for pulling good stories out of your market research data. One tip that really struck a chord… “Tip # 6 FACILITATE ACTION.” This one resonates with feedback we hear from our research consulting […]
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Dialsmith are the creators of the Perception Analyzer dial technology for moment-to-moment audience feedback. Our team leverages online and in-person dial testing to deliver hybrid qual/quant services.
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Lillian Labs is our in-house qualitative research team. Our team specializes in product marketing, strategic messaging and brand storytelling with deep experience in everything from media and entertainment to CPG, software to SaaS, from healthcare to financial services, and more.
