If you are based in the Washington, DC, metro area, whether you’re a corporation, a trade association, a Think Tank, or a politician, here’s some wise advice… Test your message outside the Beltway. That’s what we’ve been telling our clients for nearly two decades. And even though they know […]
Tag Archives: Public Policy
Top Five Dial Testing Takeaways from Swing Voters in Sioux City, IA
Dialsmith is the technology partner and provider of the dial testing services for a closely followed, monthly Swing Voter Insights study being conducted by Engagious and Focus Pointe Global. The groups, which started this past March, are being held every month up until Election 2020 in key swing voter districts […]
Dialsmith Discoveries | Testing the #BorderTweets
Unlike our previous editions of Dialsmith Discoveries, our latest installment takes a much more serious (and much more political) tone. Staying true to our Dialsmith Discoveries mantra, we again set out to push the boundaries of our online dial testing research tool Perception Analyzer Online by using it to test […]
Engagious Podcast: Brian Gottlieb, In Business, Like Politics, Reputation is Everything
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Having worked as a staffer on Capitol Hill, public policy consultant, pollster, and corporate communication strategist, Brian Gottlieb knows a thing or two about getting a point across and engaging an audience. In this podcast, we dig in to Brian’s diverse career and get his take on a wide variety of topics. In this time of political divide and corporate reputation challenges, Brian’s experience and advice are particularly timely.
